Top 5 SEO Tips For Small Businesses in 2020

In this article, I am going to share the Top 5 SEO Tips For Small Businesses in 2020. If you are a business owner and want to grow your business digitally then you must read these tips. These tips can help you to rank higher on Google. And as you know that, higher ranking means more trust and more clients for your business. So read every part of this article seriously. 

Are you a business owner?

Are you a digital marketing manager of a company?

Do you want to rank higher on Google?

Do you want to get more clients for your business?

I hope your answer to all of the above questions will be yes. So here you are in the right place. Here I will share some of my personal ways to make your business profitable. These tips can help you to rank higher on Google. So let’s start them. 

Top 5 Tips For Small Businesses in 2020

1. Use Google My Business

Google My Business is a free platform where you can list your business. And your business will show on SERP (Search Engine Result Page). It means, if somebody searches for a particular service in a specific area then your business might show there. There will be some buttons on it for the call, visit website, visit location. Now if somebody wants to contact you then he can click on those buttons and can take action. 

But, one thing you should know that your Google My Business page should be SEO optimized. Then you can defeat your competitor in SERP. If you don’t know how to optimize it, you can contact us. We are ready to help you.

2. Create a Mobile-Friendly Website

This is very important that you should have a mobile-friendly website. Because most people use mobile phones to search for a particular service. So you need to optimize your website for mobile. For a mobile-friendly website, you can tell your web developer to optimize your website for mobile. And you can also contact us to create a beautiful website and that will be mobile-friendly.

If you are a developer or you have a WordPress website then you can use a plugin to make your website mobile-friendly. You can use the AMP plugin to make your website mobile-friendly.

3. Search Local Keywords and Rank For Them

Local keywords are very helpful for small businesses. So if you also have a small business then you should go with local keywords like ‘Best Gym in Delhi’, ‘Best Salon in Delhi’, etc. So you should optimize your website for local keywords. Because with your local keywords, you can easily get good customers for your business. It means you need to do good keyword research.

4. Start Using Google Search Console

Google Search Console is also known as Google Webmaster Tool. This is also a very good tool that comes from Google. And it is free for everyone. You need to signup on Google Webmaster Tool with your website. And you can know all the search queries of your website. And you can work for them. You will also get too much information about backlinks and more. 

5. Understand Your Online Audience

You need to understand your online audience. Because this is very important that what your audience needs and how can you reach your audience. You need to understand the platforms of your audience. If your audience is on Facebook then you need to advertise on Facebook. Or if your audience searches for your service on Google then you need to optimize your website to rank higher on Google. 

So you need to understand your online audience. 

Conclusion

Finally, I hope you got information about the Top 5 SEO Tips For Small Businesses in 2020. You can use these tips to grow your business online. I hope these tips are valuable to you. Let me know your thoughts in the comment section. I am waiting for your thoughts. And if you have any questions about digital marketing then you can ask me on Instagram. Thank you for reading this article till the end. 

Best writing strategies for content writing

Website or blogposts posts are easy to write, but high-quality content creation is a completely different thing. Content creation is one of the most effective advertising resources worldwide, and however, if you do not plan and execute it correctly, it cannot have a great impact on the target audience. Research has shown that content creation produces more than three times more leads than traditional marketing which costs 62% less. This is not the only benefit of content marketing, though.

Blogging advertisers are 13 times more likely to see good ROI. More than 70% of advertisers claim that content marketing enhances user engagement. Small companies with blogs have a 126% higher growth rate than small companies without blogs.

You need to use tricks and strategies to compose the best content. In this article, we will discuss some approaches which will be used by successful writers in 2020.

1.  Your research should be on another level

You can never fight unprepared. That’s why our first suggestion is to do your homework and read all about the next subject. Start by simply evaluating public analysis. The aim is to create a precise reader persona. It can be done by considering the following factors.

When you rely on a highly specific subject for a long time, consider using Google Alerts and tracking the topic for a long time. In order to write a high-end post, you will have more than enough information on the subject.

2. Look for the relevant keywords for your content

The second approach coincides with the previous one but should be placed on our page separately. You probably know the search engine optimization very well.  Ninety-three percent of all traffic is from a search engine.

Only by identifying and using the right keywords in your content, you can increase the search ranking in such circumstances. There are many options to do so, but depending on qualified keyword research tools is the quickest solution.

Most writers use Google Keyword Planners to identify the best search terms and sentences, but many other highly reliable tools are available online.

3.  Use attractive headlines in your content

A headline is the starting point, but don’t hurry it and treat it like a formality. Titles are worthy of a particular treatment because 80 percent of the readers never got beyond the title.

If a title is not convincing and enticing, a normal website user does not want to read that post. That is precisely why you have to do what you can and get an outstanding title. You should check out CoSchedule, which is a great tool to analyze headings.

4. Focus on your writing style

Successful authors pay attention to the writing style because they recognize that creating a loyal readers base requires a fundamental requirement to be distinctive. Yet note that your writing style determines the target audience.

For example, technology-oriented writers who want to sound confident and strong choose articles based on data analysis. Sometimes their style is simple and straightforward because the public demands that. You should also ensure that you can use a writing style correctly when choosing the most appropriate form of writing. This makes you an amazing blogger, and your community knows what to expect for every new post they read. You can use this grammar checker and paraphrasing tool to make your writing style more professional.

5.  Your posts should be longer

When you write short, 300-word posts, you can’t distinguish your material from others. This takes a lot of text to express the views and examine the issues from all possible points of view.

The typical first-page result of Google includes 1.890 words, according to a study. It is a clear indication that search engines and customers value high-quality content, which is not just a few hundred words to craft.

6.  Use vocabulary that is easy to understand

One thing you need to remember is that users don’t like vocabulary which they cannot understand. They do not like terminology or motto-words from the business that means practically nothing for them. Furthermore, a typical user of the content doesn’t like lengthy words or paragraphs because it is difficult to understand the context.

You should instead try to write hands-on text in a common and simple language. The best way to do it is to keep things communicating and running, without leaving space for possible disagreement and uncertainty. Anything in the online world that is more than 20 words a sentence is perceived to be too much. Use easy and simple sentences so that readers can get the context comfortably.

7. Use content writing software for high-quality content

The composition of content is a demanding task, but you don’t have to do everything manually. After all, the Web has digital platforms that can boost your writing activities and enhance the quality of your material. You can use some of the following tools below.

Grammarly: It is the most widely writing tool that is used to correct the grammatical mistakes and enhances the writing experience.

Quillbot: It has an artificial intelligence-based paraphrasing tool offering Freemium packages. This paraphraser also offers Fluency (grammar checker) mode to its free users.

8.  Follow the activities of competitors

The final approach is to watch the competitors and see how they are creating content for their users. The aim is not to take their thoughts or write about the same things, but keep an eye on their narrative, because you forget something very interesting. There are many creative people out there doing fantastic work, and you should seek inspiration by following them.

Wrapping up

It’s not easy to write high-quality material, but it is even harder to do it continuously. Make sure you follow the new content creation strategies if you want to remain competitive in the future.

Follow these tips and strategies properly and consistently to take your writing skills to another level as a content writer. These strategies will create the required skills to write top-notch content like a pro. Whatever you do, it needs practice, consistency, and patience to get to mastery. So keep practicing and be patient to see the outcomes of your hard work.